Main Roles

• Art Direction

• Design

• Visual Merchandising Set Illustrations

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Campaign Components

• POS Posters and Signage

• Product Brochure

• Matchbook Cover

• Campaign Guidelines

 

Interesting Tid Bits

Modern British Home featured a line of home fragrance product candles and diffusers. The goal was to show how fragrance can be used to enhance your home and your daily life.

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Photography assets were created exclusively for this campaign and highlighted a modern home lifestyle.

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I provided the lead headline.

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Worked remotely with London-based Marketing Team and freelance copywriters. All campaign assets were distributed to 11 global markets for local adaptation.